Saturday 26 April 2014

Keyword not provided or not defined google seo solved (sorta)

For ages i have been running Anaytics on websites, either using Google Analytics or Piwik.
Piwik is my preferred methos of measuring website traffic and stats as for me it has a much more friendly user interface.

The problem has occurred from Google that they hide keywords that land on your website when web users search Google.

Their policy has been to use https or ssl on Google searches, thus encrypting the data when searched so that analytics programs cant see them.

Bing do not do this and thus  you can see keywords searched on Bing.

The result is seeing a keyword not provided in Google analytics or Keyword not defined in piwk.

Now you should have a general idea what keywords are being searched to find your pages on your website, simply using the on page seo that you have titled and described your pages with.

The Key now is to use Google Webmaster Tools, this lets you see searches that are being made to find your website, although not as accurate as it appears, it does give you a very good clue to how people are finding your website.

Morally im not sure that this information should actually show on Webmaster tools either but at the moment it does, so make good use of it before Google pull the plug on this too.

What it wont do is show which pages the keywords are landing on, so you will have to assume which pages are associated with which keywords are being searched.

Feel free to watch my video on this subject


1 comment:

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